Trumpland pt 3: The Fallout
In the week following election day, the fifteen ‘alternative news’ websites Signify monitored racked up more than 27 million social media reactions with a key focus on the issue of electoral fraud.
Trumpland pt 2: Election Day
As the results come in, the Signify team took a look back over four months of coverage by the 15 Trump supporting websites identified as the leading amplifiers of Trump campaign content.
Trumpland pt 1
A small number of right-wing news sites in the US have seen their misleading content shared online more than 800 million times. We look at the biggest right-wing disinformation sites and what stories they are carrying in the run up to the US election.
PFA Report into online abuse in football
Signify have launched an important new pilot study into online abuse commissioned by the PFA charity and supported by Kick it Out. The report analyses targeted abuse sent across the 6-week Project Restart period when the Premier League returned to complete the 19/20 season behind closed doors.
US Election: Voter suppression
Ahead of the 2020 US Election, Channel 4 has released evidence that the Trump campaign target 3.5m Black Americans with a “deterrence” campaign designed to suppress voting. In 2018, Signify identified similar tactics…
Rarling up the net
We break down the recent media attention around Grime artist - Wiley and his offensive tweets - illustrating the difficulty in identifying specific forms of abuse on social media.
Data Science v Online Abuse
Signify CEO, Jonathan Hirshler is interviewed by BBC News about Threat Matrix - Signify’s proprietary AI service for monitoring and analysing online abuse
Lockdown, whatever
Our data suggests that since Dominic Cummings stayed on, the British public are largely ignoring what the government says.
Signify strengthen strategic insight offering
Signify have added heavyweight strategic counsel and public affairs experience to their data insights offering as Chairman and well known corporate and public affairs adviser, Nick DeLuca takes a more active role in the business.
Signify + Kick It Out
Signify have partnered with anti-racism organisation Kick It Out to test and deploy Threat Matrix as a proactive defence against online abuse for footballers.
Behind Closed Doors
Football is back, but not as we know it. How will the authorities deal with an anticipated uptick in online abuse when games take place behind closed doors?
The New Normal - what's next?
As businesses move into recovery from the crisis, the importance of market research - of understanding what matters to your audience – has never been greater! We explore what this looks like…